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09.08.2011 10:17

CENIT establishes subsidiary in Japan


Category: Cenit, PLM, Press release, JP-Corporate, Corporate

Expansion of business activities in Asian markets

Stuttgart, 9 August 2011 – From today, CENIT AG is represented in Japan with an own sub-sidiary. In terms of content, the Asian subsidiary will focus on software and consulting solutions in the sphere of product lifecycle management.

Japan is by no means a new market for CENIT AG. For several years now, the enterprise has been successfully marketing its software and consulting products via local partners. As a result, CENIT already has a local customer base of more than 40 companies. CENIT’s new presence on the ground is intended to emphasize the importance of the Japanese market for the future. Additionally, it allows CENIT to respond more immediately to the requirements of Japanese clients.

“Japan is the globally leading market for robot simulation. The combination of standard soft-ware and proprietary developments, the way we offer it, is a novelty there”, says Kurt Bengel, CEO of CENIT AG, in explaining the move. “We see great potential in Japan as a business location - particularly in the field of offline programming of robots. It’s a place where we can effectively contribute for the robotics expertise and experience that we have built up in the course of many years.“

With its FASTSUITE product line, CENIT offers highly specialized solutions for the field of offline programming for manufacturing enterprises. Robot programming, particularly in the automotive and aerospace industries, is an important topic in Japan too. CENIT integrates this software into entire enterprise landscapes.

The cooperation with local partners is set to continue: The CENIT team in Japan will keep supporting is partners, but from now on also be directly available as a point of contact for its customers. The new subsidiary in Tokyo is the bridgehead to Asia: In the long term, the enterprise plans to also gain traction in other Asian countries. The country director is Mr. Yoshiaki Higashi. For an overview of CENIT’s Japan portfolio, please visit the website of the country office at www.cenit.jp