
PLM 2.0 extends the Product Lifecycle Management (PLM) approach for product development with collaborative innovation and online collaboration and supports the IP management along the entire product life cycle.
PLM 2.0 addresses three levels within the innovation cycle: the product developers, further business users and the consumers.
The basis is built by the authoring tools for product development to enable virtual design, realistic simulation and digital manufacturing. All in 3D, all online and all in a realistic and collaborative environment.
Upon that there is the collaborative innovation which provides productive collaboration for all users across all business processes in the extended enterprise. The open online environment assures IP management on a single comprehensive platform. Here you can harness the collective intelligence of the extended enterprise.
The top level represents the interface to the consumer which makes 3D experience available to all. Within the innovation spiral this level is especially important because this is what kicks the innovation process and ensures the exchange of customer experience inside and outside the company.
